Børsen: Why Silicon Valley Hire Anthropologists

By Andreas Wester Juni and Aurelio D'Inverno, Cognizant

In the major Danish business daily, Børsen, Andreas Wester Juni and Aurelio D'Inverno from Cognizant share reflections following this year’s EPIC conference, on how businesses should improve their AI efforts:

“The lesson Danish companies should take from Silicon Valley is that they need to grasp both humans and technology. Even if that feels a bit boring and less sexy than the current trend reports touting the wonders of big data sets and machine learning.”


Section from the piece in the print edition of Børsen

Section from the piece in the print edition of Børsen

The full piece can be read in Børsen’s print edition and online — in Danish.