The risk of fun and games - how gamification of everything creates new playgrounds, like the stock market. And what the business world can learn from the Gamestop experience.
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Even those of us who don’t identify as gamers can feel it: video games are a worldwide phenomenon fast becoming a part of everyday life. Any brand seeking to be relevant in the current cultural landscape must understand what it means to be a gamer.
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It looks like we’re going to be working from home a lot in 2020. Nearly every company is building contingency plans, piloting remote protocols or already requiring employees to work from home, while some have even made pronouncements about how coronavirus will be a litmus test for a new “working from anywhere” paradigm.
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As businesses scramble to get a foothold on what promises to be a digital revolution of the home, they have misunderstood many of the realities of modern domestic life.
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