To design an all-one-one “super app”, financial institutions need to understand how different consumers relate to different kinds of money. Drawing from original ReD research, Millie Parekh Arora Arora and Tamara Moellenberg outline some dos and don’ts in American Banker.
Read MoreReD’s Millie Arora talks to Cheddar producers live from the trading floor of the New York Stock Exchange, about Generation Z’s pragmatic approach to money and personal finance.
Read MorePartner, Martin Gronemann, talks to The Times about the importance of making your kids financially literate in an increasingly cash-free world.
Read MoreLearning models from video games offer three key lessons for building more effective digital tools for improving financial literacy.
Read MorePartners at ReD Associates talk about how anthropology can heal the anxiety of our broken relationship with money
Read MoreWhen our shared understanding of worth undergoes a fundamental structural shift, only the humanities can help us gain perspective around our changing norms, networks and social institutions.
Read MoreBanks frequently lament their inability to deepen connections with their consumer, but in order to do that they will have to transform their relationship with the world as a whole.
Read MoreThe editor of Real Deals Magazine, spoke to Mikkel Rasmussen about ReD Associates, the dangers of over-reliance on big data, and why social science just might be one of private equity’s greatest tools.
Read MoreEthnographic studies have revealed that customers feel that their banks lack interest in their wellbeing, because they are being treated as numbers in a database rather than as actual people.
Read More